This week's episode is an absolute MASTER CLASS on social media from the QUEEN of influencing with impact, @lissettecalv. In this episode she talks about making money on social media, how to sell on social, working with brands, and of course how to use your influence with the MOST impact!
Lissette is a Latina digital entrepreneur living in New York City as an influencer marketing consultant
to Fortune 500 brands, social media content creator, and business coach for influencers & personal
brands looking to master social media from a more human lens.
Want to learn how to win on social media?
Influence with Impact work with Lisette!
https://influencewithimpact.co/
Engagement Post
https://www.instagram.com/reel/CNaShYmnEqr/?utm_medium=copy_link
00:01 Intro
02:00 Turning Social Media into A Business
03:45 Making Creating Content Look Easy
06:34 What Social Media As A Business Really Looks Like
09:40 How to Raise Awareness Around Your Brand When You Are Just Starting
11:48 How to Niche Without Boxing Yourself In
13:34 Monetizing
16:30 How To Sell Properly on Social
18:50 Influence with Impact
20:42 How To Be Authentic On Social
25:00 Your Feed Aesthetics Isn't Important to A Brand Your Bio Is
27:35 Engagement Rates and Where You Need To Be
29:33 Why People Are Not Seeing Your Posts and How to Fix It
32:20 Don't Be Afraid to Repurpose Content
35:27 A Message for Content Creators
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About the hosts
Melissa and Stephanie Carcache are two sisters and the hosts of Millennial Women Talk Podcast, the number one podcast for millennial women looking to elevate their lives mind, body, and soul. Their mission and vision is to create inspirational yet resourceful content for the women of their generation. The Carcache sisters are Cuban American and reside in Miami, FL USA
Melissa Carcache: Melissa is an actress and producer, known for her breakout role as Lily on Nickelodeon’s hit series Every Witch Way. In 2017, Melissa co-created, produced, and starred in the scripted web series Hialeah, a tribute to the unique Miami neighborhood where she and her sister Stephanie were raised, and home to the largest Cuban population in the country. The series was honored as Best Web Series at the Omni Cultural TV Fest and Best Comedy Series at the Boca Raton Film Festival in 2020. A passionate creator, Melissa focuses on putting out content that inspires, entertains, and unites global audiences.
Stephanie Carcache: Stephanie’s love of performance began at an early age—at 13, she competed in the televised series America’s Most Talented Kids. She has since graced stages around the world with performances alongside Grammy Award winner Stephan Moccio and the LGT Youth Orchestra for a sold-out concert series in Abu Dhabi, the United Arab Emirates melding the sounds of a full orchestra with pop crossover vocals. Her latest release, Army of One, contains remixes by Andy Shade and house music legend Stonebridge.
Produced by: CSP Media Group and Millennial Women, Inc.
